• PIFD Quality Policy

In order to maintain academic quality and standards in the higher education, the institutions need to be professional, creative and innovative. Development is rapidly becoming the driving force of innovation and entrepreneurship. It is an established fact that there is a direct correlation between knowledge capital and economic development. If Pakistan wishes to become an ever going power, it needs to enhance its knowledge and intellectual capital drastically.

After establishment of HEC, there has been a strong focus to improve the quality of higher education in Pakistan with the objective of achieving international standards. The challenge of quality assurance and enhancement in higher education has been accepted at global level.

To facilitate the institution to be a world class center of education, priority must be given to the higher education which plays a vital role in development of both human beings and modern societies as it enhances social culture, economic development, active citizenship and ethical values.

Pakistan also responded to the global challenge by establishing QAA, under the auspices of HEC. QAA has so far facilitated the establishment of Quality Enhancement Cells (QECs) in public and private sector Universities/ Degree Awarding Institutions in a planned manner.

QEC is operated in this institution for the execution of Quality Assurance (QA) policies designed by QAA with uniformity of pace and standards. The Quality Enhancement is the process which enables us to determine the milestones and to set new goals after achieving the previous and it is continuous of achieving the standards near to perfection. Prior task of QEC is to identify the strengths and area of improvement through the prescribed evaluation procedure and to ensure the follow up and implementation.

Vision

To be leading public sector higher education institution in the areas of Art and Design Education by taking best quality assurance measures to ensure highest quality of education compatible and competitive with the international standards.

Mission

To deliver high quality teaching and learning with sustainable quality strategies in academics to meet the challenges of the rapidly changing world that consistently emphasize:

• Creativity and innovation
• Industry relevance and employability
• Enterprise and entrepreneurship
• Professional excellence
• Socially responsible, ethical professional practice

• Implementation of quality assurance framework prescribed by the HEC to meet the international standards of quality education and research.
• Establish an effective system of Self-Assessment of the Institute’s Programs with purpose of quality enhancement.
• Developing procedure and implementing them for Internal Quality Assurance (IQA).
• Assuring that the Institute’s Programs meet the requirements of HEC.
• Ensuring improvement of the quality of teaching, research and related students/staff support services through internal audit.
• Taking measures for capacity building of faculty/staff involved in quality assurance processes
• Collection of Institute statistical data for its ranking by national/international agencies.
• Promoting collaboration with national and international universities/organizations.
• Contributing in quality assurance/enhancement of Higher Education at national/international levels.

• Promoting public confidence that the quality and standards of the award of degree are enhanced and safeguarded.
• Review of quality standards and the quality of teaching and learning in each subject area
• Developing quality assurance process and methods of evaluation to affirm that the quality of provision and the standards of awards are being maintained and to foster curriculum, subject and staff development together with research and other scholarly activities.
• Review of academic collaboration with other institution in terms of effective management of standards and quality of programs
• Defining clear and explicit standards as points of reference to the reviews/audit to be carried out.
• Developing qualification framework by setting out the attributes and abilities that can be expected from the holder of a qualification.
• Developing program specifications. These are standard set of information clarifying what knowledge, understanding, skills and other attributes a student will have to develop on successfully completing a specific program.
• Ensuring the Institute quality assurance procedures are designed to fit in with the arrangements in place nationally for maintaining and improving the quality of higher education.

Phase I

• Selection of Departments for Self Assessment (SA). 
• Constitution and Registration of Program Teams (PTs). 
• Awareness of Program Teams regarding preparation of Self Assessment Report.
• Conduction of Surveys. 
• Submission of SAR to QEC by PT 
• Review of SAR by QEC. 
• Final Submission of SAR to QEC.

Phase II

• Constitution and Registration of Assessment Teams (ATs).
• Awareness of Assessment Teams regarding assessment of Self Assessment Report.
• Visit of Assessment Team to Department.
• Submission of AT Report to QEC.
• Exit Meeting (QEC, Course Coordinator/HOD, PT, AT, Faculty).
• Submission of Executive Summary to the Vice Chancellor.
• Implementation Plan submitted by Course Coordinator/HOD.
• Remedial Action undertaken by Course Coordinator/HOD.

Department of Fashion Design
SAR Program Team
Department of Fashion Marketing and Merchandising
SAR Program Team
Department of Textile Design
SAR Program Team
Department of Jewellery Design and Gemological Sciences
SAR Program Team
Department of Furniture Design and Manufacture
SAR Program Team
Department of Leather Accessories and Footwear Design
SAR Program Team
Department of Ceramic & Glass Design
SAR Program Team
M. Phil. (Art and Design Education)
SAR Program Team

• To attend SAR meetings as and when required.
• To collect and document all the information required to fulfill the prescribed standards under each criterion.
• To keep the record of all the supporting documents addressing various standards of the SAR
• To prepare draft of the SAR on the given dead line and send it to QEC for timely feedback.
• To coordinate with other department and faculty members as and when required for the completion of SAR.
• To provide justification for each standard if it is not applicable.
• To circulate all the applicable feedback forms to the target stakeholders and include the analysis of the same in the SAR.
• To ensure that Self Assessment Mechanism is being implemented as per given guidelines.
• To communicate with the management on the effectiveness and suitability of the SA mechanism.

Serial No.	Name	Designation
Department of Fashion Design
1	Mr. Muhammad Asim Naeem	Associate Professor
2	Ms. Fatima Jabeen Iqbal	Assistant Professor
3	Mr. Agha Hasnain	Assistant Professor (Fashion Marketing)
4	Ms. Iman Shiekh	Assistant Professor, Beaconhouse National University (External Member)
5	Ms. Anum Fayyaz	Lecturer (PT Member)
Department of Fashion Marketing and Merchandising
1	Ms. Huma Saeed	Lecturer
2	Ms. Shahzeen Mohsin	Teaching Associate
3	Dr. Allah Dad	Assistant Professor (Textile Design)
4	Ms. Arooj Fatima	Fashion Merchandiser Formal and Ethnic Category Ladies, Stylo Shoes (External Member)
5	Mr. Salman Imtiaz	Lecturer (PT Member)
Department of Textile Design
1	Dr. Allahdad	Assistant Professor
2	Ms. Nabeeha Aziz Khan	Lecturer
3	Ms. Faiza Khalid	Assistant Professor (Fashion Design)
4	Ms. Saima Jabbar	Assistant Professor, HOD, Textile Design Dept, Kinnaird College for Women University (External Member)
	Ms. Mishal Shafiq	Lecturer (PT Member)
Department of Jewellery Design and Gemological Sciences
1	Ms. Qurat ul Ain Ali	Lecturer
2	Mr. Shujah ur Rehman	Lecturer
3	Mr. Usman Khalil	Lecturer (Ceramic and Glass Design)
4	Ms. Shazia Mirza	Associate Professor /Jewellery Artist / HOD Ceramic Design Department, National College of Art (NCA) Lahore. (External Member)
	Mr. Ali Raza	Lecturer (PT Member)
Department of Furniture Design and Manufacture
1	Ms. Syeda Areeba Mehmood	Lecturer
2	Mr. M. Umar Assistant	Professor (Gems and Jewellery Design )
3	Mr. Shahzad Mughal	Workman, Furniture Company (External Member)
	Mr. Kashif Javed	Lecturer (PT Member)
Department of Leather Accessories and Footwear Design
1	Mr. Rehan Javed	Lecturer
2	Ms. Amina Butt	Lecturer
3	Mr. Yasir Waheed	Consultant (Textile Design )
4	Mr. Agha Sadain	Director at Royal Leather (External Member)
	Ms. Saman Shireen	Lecturer (PT Member)
Department of Ceramic & Glass Design
1	Mr. Mohsin	Lecturer
2	Mr. Umer Khan	Teaching Associate
3	Ms. Asmarah Ahmed	Assistant Professor (Foundation Year)
4	Mr. Naveed Niazi	Assistant Professor, Ceramic Design Dept, NCA (External Member)
	Ms. Sinha Fatima	Lecturer (PT Member)
M. Phil. (Art and Design Education)
1	Dr. Nusra Inayat	Consultant
2	Mr. Adnan Mairaj Malik	Lecturer
3	Ms. Asmarah Ahmed	Assistant Professor (Foundation Year)
4	Prof. Dr. Shabnam Khan	Consultant (External Member)
	Ms. Mahrukh Malik	Assistant Professor (PT Member)

At Terms of References (TORs)

• Check completeness of Self Assessment Report as per Self Assessment Manual & Rubric Format.
• Evaluate responses of various criteria & standards.
• Verify data/information given in SAR.
• Confirm the facts & figures provided by Program Team.
• Review the conclusion drawn by Program Team.
• List down the findings from the assessment of program.
• Write down Assessment Team Report. (AT Findings w.r.t infrastructure, teaching methodology, students’ learning outcomes, faculty performance, curriculum design, etc.)
• Improper summaries of the feedback / survey Performa.
• Absence of feedback conclusion drawn.
• Ignoring the feedback proforma.
• Irrelevant feedback from the faculty.
• Including personal recommendation.

Phase I

Self Assessment activities as per the instructions prescribed in the Self Assessment Manual (SAM) provided by the Quality Assurance Agency (QAA), Higher Education Commission (HEC) has been completed in following departments in terms of degree programs for the year 2014-15 and submitted the same as Yearly Progress Report (YPR) to QAA/HEC, Islamabad. The score obtained as determined by QAA/HEC is 80%.

• Department of Textile Design
• Department of Furniture Design and Manufacture.
• Department of Leather Accessories and Footwear.

Phase II

Self Assessment activities as per the instructions prescribed in the SAM provided by the QAA/ HEC has been completed in following departments in terms of degree programs for the year 2015-16 and submitted the same as Yearly Progress Report (YPR) to QAA/HEC, Islamabad. The score obtained as determined by QAA/HEC is 86% having highest Quality Level i.e. “W”

• Department of Fashion Design.
• Department of Jewellery Design and Gemological Sciences.
• Department of Fashion Marketing and Merchandising

Employer Survey

EMPLOYERS are requested to complete the survey and provide valuable input on the quality of education of PIFD graduates working in their organization.

Please CLICK to begin EMPLOYER SURVEY

Faculty Survey

FACULTY MEMBERS of all the departments at PIFD, Lahore are requested to complete the FACULTY SURVEY.

Please CLICK to begin FACULTY SURVEY

Alumni Survey

To be filled in by PIFD ALUMNI only.

Please CLICK to begin ALUMNI SURVEY

Graduating Survey

To be filled in by GRADUATING STUDENTS that is the students of last year 8th semester

The following applicable eight (08) surveys were carried out in accordance with the Self Assessment Manual (SAM) to incorporate their feedback in Self Assessment Reports (SARs):

Pakistan Institute of Fashion and Design (PIFD), Lahore is a Full Member of Cumulus, the International Association of Universities and Colleges of Art and Design. The membership was awarded in the conference held at Nottingham, UK in February, 2016. It is a forum for partnership and transfer of knowledge and best practices. Cumulus consists currently of 229 member from 49 countries.PIFD is the first and only institute from Pakistan awarded full membership of Cumulus. It helps to create an Academic Forum for advancement of Higher Education and Research in Art, Design and Media. This also provides opportunity to develop linkages and promote dialogue among academic institutions of art and design, and to enhance their contribution in society.

• M.Phil. Program Self Review Findings Report
• M.Phil. Program Compliance Plan
• M.Phil. Review Executive Summary
• M.Phil. Program Corrective Action Report

• Compliance Plan 2023-2024
• MPhil Review Minutes 23-24
• MPhil Self Review Committee Notification

• SIPE Report
• SIPE Implementation Plan
• SIPE Executive Summary
• SIPE Compliance Report

Designation	Name	Contact
Director QEC:	Mr. Fahim-Ur-Rahman	fahim@pifd.edu.pk
Deputy Director, QEC:	Mr. Muhammad Abdullah	dy.registrar@pifd.edu.pk
Assistant Director, QEC:	Ms. Sarah Zaman	sarah.zaman@pifd.edu.pk
Data Analyst, QEC:	Mr. Sajid Ali Naqvi	sajid.ali@pifd.edu.pk
Focal Persons for Higher Education Statistics (HES) for Universities:
Principal Focal Person:	Mr. Fahim-Ur-Rahman	fahim@pifd.edu.pk
Alternate Focal Person:	Ms. Sarah Zaman	sarah.zaman@pifd.edu.pk
Focal Persons for University Ranking:
Principal Focal Person:	Mr. Fahim-Ur-Rahman	fahim@pifd.edu.pk
Alternate Focal Person:	Ms. Sarah Zaman, Assistant Director, QEC	sarah.zaman@pifd.edu.pk

For any queries contact on following emails

dir.qec@pifd.edu.pk
qec@pifd.edu.pk
+92-42-99232951-57, 144, 107, 348
Quality Enhancement Cell
Pakistan Institute of Fashion & Design, Lahore.