Foundation YearsSchool of Fashion DesignSchool of Fashion Marketing & PromotionSchool of Textile Design
"Welcome to Pakistan Institute of Fashion and Design"
" Welcome to Pakistan Institute of Fashion and Design "
Vision & Philosophy
  • PIFD aims to be a specialist design institute, catering to the demands of the industry.
  • Its goal is to provide a comprehensive design education which focuses on the relationship between the designed product and the consumer.
  • It aims to be the platform from which individuals can pursue challenging career options in the field of design.

Pakistan Institute of Fashion and Design seeks to produce graduates who are able to combine design capability with manufacturing dexterity to create products that are functional and aesthetically appealing. It also equips the students with necessary management and marketing tools in order to promote these products in the markets around the world. PIFD endeavors to create a new generation of creative designers and highly skilled entrepreneurs to cater for the demand of the new millennium.

I have been part of this premier institute since as its establishment as School of Fashion Design and through the subsequent years of its transformation into Pakistan Institute of Fashion and Design, a Federally Chartered Public Sector Institute specializing in the fields of Fashion and Design. Since its humble beginning in a rented building, and offering only one program of study, the Institute has grown immensely in stature and diversity. Presently, it is housed in a purpose-built campus with a covered area of 3, 82,499 sq ft, and comprises four Faculties/Schools which offer seven programs of study. Academic programs are developed in close association with our stakeholders in government and industry while syllabi are designed and improved through consistent affiliation and extensive collaboration with renowned and leading institutes throughout the world.  PIFD has almost 100% employment ratio. It offers unchartered career opportunities in Pakistan and abroad. PIFD's alumni are prominent among the recognized torch-bearers of Pakistan's nascent and promising fashion industry. Its environment and facilities chisel the sensibilities and aesthetics of students and equip them with innovative, analytical and technical skills together with diverse exposure necessary to explore endless possibilities of creating products for the global consumer. Indirectly, it contributes in cultural and industrial growth of the country.  PIFD's achievements have been possible due to continuous Government patronage, support of stakeholder in industry and untiring efforts of professionals in our team. The confidence reposed in us by our partners provides impetus to move forward. I envisage a bright future for PIFD and its graduates.  

Prof. Ms. Hina Tayaba Khalil
Vice Chancellor

SENATE is entrusted with overall governance of PIFD. It meets at least twice in a calendar year and comprises of :
The President of Pakistan / Chancellor ( Chairperson )
Federal Minister for Commerce / Pro-Chancellor( Deputy Chairperson )
Mr. Gul Muhammad Lot, Senator ( Member )
Ms. Mehreen Anwar Raja( Member )
Mrs Mussarrat Khosa( Member )
Dr. Ishrat Hussain, Director, IBA, Karachi  ( Member )
Dr. Ghulam Muhammad Taj,Ex-VC, University of Balochistan ( Member )
Dr. Nazish Attaullah, Nominee of HEC ( Member )
Mr. Nayyer Ali Dada, Architect ( Member )
Mr. K.K. Agha, Additional Attorney General ( Member )
Mr. Ibne Hassan, Senior Partner UHY Hassan Naeem & Co ( Member )
Mr. Farrukh Hussain Sheikh, Chairman, BOG, NILT, Karachi (Hub Leather) Member
Mr. Rizwan Beyg, Fashion Designer  ( Member )
Mr. Kamiar Rokni, Designer & Creative Director of “House of Kamiar Rokni” ( Member )
Ms. Shamail Ansari, Fashion Designer( Member )
Mr. Muhammad Aslam, Faculty PIFD( Member )
Mr. Javed Akhtar Mir, Faculty PIFD( Member )
Mr. Tallal Khan, Associate Professor, PIFD( Member)
Mr. Yasir Waheed, Faculty PIFD ( Member )
Secretary, Ministry of Commerce ( Member )
Vice-Chancellor PIFD ( Secretary )

SYNDICATE:  Comprising of 17 Members, is the executive body of the Institute which reports to the Senate. It meets at least once in each quarter of a year with the Vice Chancellor as its Chairperson and the Registrar as its Secretary.

ACADEMIC COUNCIL:  Comprising of 17 Members is responsible for administering all the academic matters. It is headed by the Vice Chancellor, meets at least once in each quarter of a year and reports to the Senate.

1.VICE CHANCELLOR is the Chief Executive Officer of the Institute 
responsible for all administrative, financial and academic matters, and is the Secretary 
of the Senate of PIFD.
2.REGISTRAR is the administrative head of the Secretariat of the Institute and Secretary of the Syndicate.
3.CONTROLLER of Examinations is responsible for all matters concerning the 
conduct of examinations and maintenance of relevant record.
4.TREASURER is the Chief Financial Officer of the Institute.
5.A DEAN is the Academic Administrator for each Faculty.

From PSFD to PIFD
1. The President of Pakistan is the Chancellor and the Chairperson of the Senate of PIFD.
2. The Federal Minister for Commerce is the Pro Chancellor and Deputy Chairperson of the Senate of PIFD.
3. The Vice Chancellor is the Chief Executive Officer of the Institute responsible for all administrative and academic functions, and shall be the secretary of the Senate of PIFD.
4. The authority responsible for overall governance of the Institute is the Senate of PIFD. It consists of 21 Members.
5. The Syndicate, comprising of 17 Members is the executive body of the Institute with the Vice Chancellor as its chairperson and the Registrar as its secretary.
6. The Academic Council, comprising of 18 Members, is the principal academic body of the Institute.
7. A Dean is the Academic Administrator for each Faculty.
8. The Registrar is the administrative head of the Secretariat of the Institute.
9. The Controller of Examinations is responsible for all matters concerning the conduct of examinations.
10. The Treasurer is the Chief Financial Officer of the Institute. Besides these Officers and Authorities, the Senate, the Syndicate and the Academic Council may set up such standing, special or advisory committees or sub-committees to promote the smooth working and good order of the Institute.
Pakistan School of Fashion Design (PSFD) started its humble beginning in 1995 as a Project of Export Promotion Bureau (EPB) and Ministry of Commerce, Government of Pakistan. With the blessings and support of the then Minister for Commerce, Mr. Ahmad Mukhtar and Secretary Commerce, Mr. Salman Farooqui, the then Vice-Chairman of EPB, Late Mr. Abu Shamim M. Ariff conceived the idea of establishing the first Fashion School in Pakistan. Mr. Ismail Qureshi, the then Commercial Counselor in Paris prevailed upon Mr. Lapidus to bring around the Federation of Haute Couture and L’Ecole de la Chambre Syndicale de la Couture Paris to grant affiliation to PSFD. The project was implemented on ground by Mrs. Abbasi S. Akhtar, the first Principal of PSFD. She was supported by Madam Olga Saurat, Director of La Chambre and Ms. Shazia Wiqar, alumnus of La Chambre. The faculty included Mr. Yasir Waheed, Ms. Maryse Faux, Ms. Angelika Kukla, Ms. Anila Qayum, Ms. Shama Saeed, and Mr. Philippe Germain-Vigliano.
In 1996, an Executive Committee (EC) was established with Mr. Ismail Khurram as its Chairman and Mrs. Naved Shahzad took over as Principal. In 1998, the then Chairman of EPB, Mr. Khawaja Bilal, supported in renewal of affiliation with La Chambre. The contract of affiliation with La Chambre is renewed after every three years.
In 2001, Prof. Hina Tayyaba assumed charge as Principal and aggressively liaised with Mr. Francois Broca, the new Director of La Chambre for renewal of affiliation and improvement of the curriculum. Financial management system was revamped and implemented under the guidance of Chairman EC, Mr. Farrukh Hussain Sheikh and Director General, EPB, Mr. Tariq Iqbal Puri. As Chairperson of Finance Committee, Mr. Pervaiz Hanif also contributed a lot and the School got unqualified bi-annual audit reports from Chartered Accountants, Internal Audit of the Ministry of Commerce and External Audit of the Auditor General of Pakistan. In 2003, Mr. Avais M. Hussain the then Chairman of Executive Committee, worked closely with the then Secretary Commerce, Mr. Tasneem Noorani and the Principal to pursue the agenda of upgrading PSFD’s legal status and Financial Autonomy.
In 2003, the then Minister for Commerce, Mr. Hamayun Akhtar Khan, advised the Principal to devise strategy for building a new campus for PSFD. Project proposal for construction of purpose built campus was developed accordingly with the support of the then Vice-Chairman of EPB, Mr. Ijaz Ahmad Qureshi, and Secretary Commerce Mr. Kamal Afsar. Simultaneously Mr. Avais M. Hussain, Mr. Ismail Qureshi, Mr. Naved Akram Cheema, Mr. Kamran Lashari and Mr. Ikhlaq Tarar provided active and concrete support for acquiring land. Mr. Jehangir Tareen, went all out to help the School get possession of land from Lahore Development Authority in 2005. PC-1 for the construction of new campus was approved with the support of Deputy Chairman of Planning Commission, Mr. Akram Sheikh. Mr. Rana Shahzad took over as Project Director. An Implementation Committee was constituted with Director General, TDAP, Lahore, as Chairman to oversee progress of the project. As Director General, TDAP, Lahore, Mr. Haroon Rashid, Mr. Naved Arif, Mr. Agha Zafar Mehdi Shah and Mr. Muhammad Irfan Tarar contributed a lot in successful completion of the project in 2011.
In 2005, program of Fashion Marketing and Merchandising was introduced in affiliation with Mod’spe Institute of Fashion Marketing, Paris. Mr.Jean-Pierre Mocho, President of Federation Francaise Du Pret a Porter Feminin and Mr. Rene Mardellet, Managing Director, Mod’spe along with Mr. Jehanzeb Khan, the then Commercial Counselor in France, were instrumental in establishing this affiliation.
In 2006, Prof. Hina Tayyaba developed a proposal to revamp the School and establish 4 Schools sharing synergies with each other. Chairman EC, Mr. Avais M. Hussain, Minister for Commerce, Mr. Hamayun Akhtar Khan, Secretaries Commerce, Mr. Tasneem Noorani and Mr. Syed Asif Ali Shah fully agreed with and supported the concept through to its materialization. All out support was also extended by Minister for Industries and Production, Mr. Jehangir Tareen, and CEO of SMEDA, Mr. Shahab Khawaja. They inducted Professor Hina Tayyaba into their Strategic Working Groups, supported by US Aid, which focused on different labor intensive sectors such as Gems and Jewellery, Furniture, Textiles, and Leather. The meetings of Trade Policy and Strategic Working Groups contributed in giving concrete shape to establishing 4 Schools and 6 Programs and developing PC-1 “Purchase of Equipment, Furniture, Curriculum Development and Training of Pakistan Institute of Fashion and Design, Lahore”. Mr. Shahbaz Ahmad, Economic Consultant, actively supported in giving final touches to PC-1 before it was approved through the personal interest of the then Secretary Commerce, Mr. Syed Asif Ali Shah and his team.
In 2007, Ministry of Commerce, Chairman, EC and the Principal succeed in their concerted efforts and got NOC from Higher Education Commission for Degree Awarding Status. In this process, Mr. Hamayun Akhtar Khan, Mr. Zahoor Hassan, Mr. Azmat Malik, Mr. Ata-urRehman, Mr. Sohail Naqvi, Mr. Tariq Ikram, Mr. Syed Asif Ali Shah and Mr. Tasneem Noorani played a crucial and commendable role. The same year, collaboration was established with Swedish School of Textiles, University Collage of Boras to provider for student exchange and faculty training. Mr. Javed Akbar, the then Commercial Counselor along with Mr. Kenneth, Director International Relations of Swedish School of Textiles contributed in forging the collaboration. As a consequence, Department of Textile Design was established.
In 2008, PSFD was reconstituted/renamed as Pakistan Institute of Fashion and Design (PIFD) and registered under the Companies Ordinance 1984. Mr. Shahzada Alam Monnoo, the then Minister for Commerce, helped in this smooth transition from a project of Ministry of Commerce to an autonomous organization having its own legal entity. The same year, four year Degree programmes were launched in Jewellery Design and Gemological Sciences, Leather Accessories and footwear, and Furniture Design and Manufacture. During 2009, Minister for Commerce, Makhdoom Amin Fahim, Secretary Commerce, Mr. Salman Ghani, Chief Executive TDAP, Mr. Syed Mohibullah Shah, and Secretary TDAP, Mr. Mirza Karim Baig fully supported the Institute.
During the years 2010 and 2011, the tedious and time-consuming process of legislation for grant of Charter was effectively and ably negotiated by Mr. Zafar Mehmood the then Secretary Cabinet and later Secretary Commerce. In the Standing Committees of the Parliament, Mr. Khurram Dastgir, Ms. Shereen Khan, Mr. Ishaq Dar and Mr. Haroon Akhtar Khan lent full support to the Bill for grant of Charter. The passage of PIFD Act 2011 by the Parliament and its signing by the President of Pakistan culminated a fruitful journey from School to Federally Chartered Public Sector Institute. The pursuit for excellence however continues.
In 2011, Ministry of Commerce entrusted PIFD and TDAP with the responsibility of establishing 6 Constituent Colleges in Quetta, Peshawar, Hala, Multan, Faisalabad and Islamabad. The initiative was conceptualized and driven by Mr. Zafar Mehmood, the then Secretary Commerce, with the objective of leveraging the cultural heritage/strengths of the local manufacturing clusters and linking them with the mainstream of non-traditional export sector. The experienced gained in establishing PIFD is serving well in developing and sustaining these constituent colleges.
Organizations are not built over night or by one single individual. They are built in decades and centuries. Their sustainability owes a lot to many individuals and groups whose contribution may not be acknowledged expressly or individually. In the case of PIFD, they include the faculty and the staff of the Institute and Ministry of Commerce who worked selflessly and untiringly in translating the concept into reality.
PIFD Charter
Parliament Act No. X of 2011 to provide for reconstitution of the Pakistan Institute of Fashion and Design, Lahore with the powers to award degree was signed by the President of Pakistan on 29th April, 2011 and was published in the official gazette on 4th May, 2011. Pakistan Institute of Fashion and Design has been granted Charter for Awarding Degree. It entitles our students to HEC recognized degree.
Parliament Act No. X of 2011 to provide for reconstitution of the Pakistan Institute of Fashion and Design, Lahore with the powers to award degree was signed by the President of Pakistan on 29th April, 2011 and was published in the official gazette on 4th May, 2011. Pakistan Institute of Fashion and Design has been granted Charter for Awarding Degree. It entitles our students to HEC recognized degree.
Designation
Name
Email
Vice Chancellor
Prof. Hina Tayyaba
hina.tayaba@gmail.com
Registrar
Prof. Shaista Vine
registrar@pifd.edu.pk
Controller of Examinations
--
ce.pifd@gmail.com
Additional Treasurer
Ms Shereen Qadeer
addl.treasurer@pifd.edu.pk
Secretary to Vice Chancellor
Mr. Muhammad Ilyas Jaral
secretarytovc@pifd.edu.pk
Departments
Email ID
Fashion Design
imran.pifd@gmail.com
Textile Design
faseeh@pifd.edu.pk
Fashion Marketing and Merchandise
hammad.khawaja@pifd.edu.pk
Jewelry Design and Gemological Sciences
maslam1939@gmail.com
Leather Accessories and Footwear
imran.pifd@gmail.com
Furniture Design and Manufacture
naveed@pifd.edu.pk
Foundation Year Studies
mahmuda@pifd.edu.pk
As a matter of policy, PIFD continues to look for and forge mutually beneficial collaborations and affiliations at international as well as local levels. The objective is to expose the students to the best available opportunities of learning.
PIFD credits itself for affiliation and collaboration with some of the most renowned institutes and organizations possession enviable and global credentials. We work closely with them across many channels including curriculum development, teacher/students training, student exchange, workshops, participation in exhibitions/fairs etc.
Over the years significant among foreign affiliates are:

1. L’ Ecole de la Chambre Syndicale de la Couture, Paris, France
2. Mod' Spe Institute, Paris, France
3. Bucks New University, Buckinghamshire, UK
4. Moda Pelle, Milan, Italy 5) ARS, Milan, Italy
5. Asian Institute of Gemological Sciences, Bangkok, Thailand – AIGS
6. University College of Boras, Sweden
7. Aalto University, Helsinki, Finland
8. Konstfack University, Stockholm, Sweden
9. Fashion Institute of Technology (FIT) New York
10. London College of Fashion, UK
11. Embassy of the Republic of Indonesia, Islamabad
12. Asian Institute of Gemological Sciences (AIGS), Bangkok, Thailand
13. Institute of Industrial Design Co. Ltd. (InstytutWzornictwaPrzemyslowego Sp. Zo.o) Poland.
14. MOU on exploring the possibilities of collaboration between Pakistan Institute of Fashion and Design (PIFD) and its Sri-Lankan organization is       under process through the Prime Minister Secretariat Govt. of Pakistan.
Local Collaborations
PIFD has established meaningful robust linkages and maintains close rapport with government institutions, public sector enterprises and private industrial/commercial. Through regular interface with all these stakeholders, PIFD updates curricula and reorients its strategies so as to ensure job placement of graduates.

Notable among them are:

1. University of Engineering and Technology, Peshawar
2. Punjab Government, PSDF Short Courses Programme
3. Lahore Chamber of Commerce and Industry, (LCCI) Lahore
4. Pakistan Leather Competitiveness Improvement Program (PLCIP)
5. The Punjab Educational Endowment Fund (PEEF)
6. Fashion Central Media Group
7. Pakistan Fashion Design Council (PFDC)
8. Hum TV Network
Vision & Philosophy
  • PIFD aims to be a specialist design institute, catering to the demands of the industry.
  • Its goal is to provide a comprehensive design education which focuses on the relationship between the designed product and the consumer.
  • It aims to be the platform from which individuals can pursue challenging career options in the field of design.

Pakistan Institute of Fashion and Design seeks to produce graduates who are able to combine design capability with manufacturing dexterity to create products that are functional and aesthetically appealing. It also equips the students with necessary management and marketing tools in order to promote these products in the markets around the world. PIFD endeavors to create a new generation of creative designers and highly skilled entrepreneurs to cater for the demand of the new millennium.

Welcome and thank you for your interest in Pakistan Institute of Fashion and Design (PIFD). PIFD is one the leading Institutes imparting Fashion and Design education in Pakistan. PIFD presently comprises of four Faculties/ Schools and seven Departments; Fashion Design, Fashion Marketing & Merchandising, Textile Design, Gems & Jewellery Design, Leather Accessories & Footwear, Furniture Design & Manufacture, and Ceramic & Glass Design. These departments are currently offering 4-year bachelors degree programmes, with plans to start Masters programme in the near future.

PIFD is the premier institute which over two decades ago took the initiative to open a Fashion Design school in Pakistan. Over the years with hard work, determination and a clear vision, the school, Pakistan School of Fashion Design (PSFD), transcended into Pakistan Institute of Fashion and Design (PIFD); a degree awarding Institute which is chartered by the Government of Pakistan. The honorable President of Pakistan is the Chancellor of PIFD, and the honorable Minister of Commerce is the Pro-Chancellor of PIFD.

Today PIFD is opening doors to career opportunities which were not available in Pakistan before, thus paving paths for cultural and industrial development in the country. With quality education under supervision of qualified faculty, foreign consultants, and the industry linkages, our graduates are highly preferred in the job market, with up to 100% employment rate.

PIFD encourages diversity in student enrollments, thus as per a set quota seats are allocated to students from all over Pakistan. Over the years there has been an increase in number of international students.

The Institute strives to meet new challenges, expand itself in the field of research, build international linkages, and form international inter-university collaborations. Students and faculty at PIFD have the opportunity to attend international trainings and workshops. They visit prestigious institutes like Fashion Institute of Technology New York, USA, University College of Boras, Sweden, Mod’Spe Paris, France and Ecole de La Chambre Syndicale de la Couture Paris, France. PIFD is in collaboration with Rhode Island School of Design for the training of faculty under the sponsorship of USAID.The growth of PIFD and its present stature is due to the support of the Government and the Senate members, and its strong base is because of its faculty, staff and student body. With the support of them, PIFD envisions to pursue new endeavours, starting with the opening of a Research Cell at the Institute and beginning of post-graduate degree programmes.

Prof. Ms. Hina Tayaba Khalil 
Vice Chancellor
It was in 1994 that an affiliation was established with the Ecole de La Chambre Syndicale de La Couture Parisienne originally developed by the French Federation of Fashion Designers in 1927. Intensive consultations were held to draw out a comprehensive four year curriculum that would not only prepare the students for the local demands but also empower them to meet global standards.

Mrs. Abbasi Akhtar, the first Principal, along with qualified faculty specially recruited from within and outside Pakistan, were involved in developing the curriculum which was thoroughly vetted for conformity with French standards of fashion design.

In 2005, PSFD was affiliated with Mod’Spe Institute of Marketing, Paris established by Federation Francaise du pret-a-porter Feminin Paris in 1993, with the objective of developing curriculum and training faculty for the Fashion Marketing and Merchandising Programme.  In 2007 collaboration was established with the University College of Boras, Sweden.

In 2008, it got affiliated with the Asian Institute of Gemological Sciences (AIGS), to provide requisite exposure to students and faculty of Jewellery Design and Gemological Sciences.  

The most significant landmark in the history of the institute is the degree awarding status through PIFD Act of 2011. The graduates completing their degree programmes will now be recognized at national and international level.
Pakistan Institute of Fashion and Design (PIFD) is governed under the Pakistan Institute of Fashion and Design Act, 2011 (Act No X of 2011) published in the Gazette of Pakistan on 4th May, 2011.

1. The President of Pakistan is the Chancellor and the Chairperson of the Senate of PIFD.
2. The Federal Minister for Commerce is the Pro Chancellor and Deputy Chairperson of the Senate of PIFD.
3. The Vice Chancellor is the Chief Executive Officer of the Institute responsible for all administrative and academic functions, and is the      Secretary of the Senate of PIFD.
4. The authority responsible for overall governance of the Institute is the Senate of PIFD. It consists of 21 Members.
5. The Syndicate, comprising 17 Members is the executive body of the Institute with the Vice Chancellor as its Chairperson and the Registrar     as its Secretary.
6. The Academic Council, comprising 18 Members, is the principal academic body of the Institute with the Vice Chancellor as its Chairperson
    and the Registrar as its Secretary.
7. The Registrar is the administrative head of the Secretariat of the Institute.
8. The Controller of Examinations is responsible for all matters concerning the conduct of examinations.
9.  The Treasurer is the Chief Financial Officer of the Institute.


Besides these Officers and Authorities, the Senate, the Syndicate and the Academic Council may set up such Standing, Special or Advisory Committees or sub-committees to promote the smooth working and good order of the Institute.
From PSFD to PIFD
Pakistan School of Fashion Design (PSFD), the premier Fashion Design Institute in Pakistan, started its humble beginning in a rented campus in 1994, as a Project of Export Promotion Bureau (EPB), Ministry of Commerce,   Government of Pakistan.

The Vice-Chairman EPB, late Mr. Abu Shamim M. Ariff envisioned the establishment of the first Fashion School in the country. Mr. Ismail Qureshi, the Commercial Counselor in Paris, brought Mr. Oliver Lapidus, and Lahore was chosen to be the birth place of PSFD.

Mr. Lapidus was also instrumental in the ground breaking decision by the Federation of Haute Couture, for PSFD affiliation with the leading French School, L’Ecole de la Chambre Syndicale de la Couture Paris.  This initiative was implemented on ground by Mrs. Abbasi S. Akhtar, the first Principal of PSFD with the support of Madam Olga Saurat, Director, La Chambre and Ms. Shazia Wiqar, former student of La Chambre Syndicale. The faculty included Mr. Yasir Waheed, Ms. Maryse Faux, Ms. Angelika Kukla, Ms. Anila Qayum, Ms. Shama Saeed, and Mr. Philippe Germain-Vigliano. For sustainability, PSFD was very fortunate to have the support of the then Minister for Commerce, Mr. Ahmad Mukhtar, and Secretary  Commerce Mr. Salman Farooqui.

After 3 years, in 1996, Mrs. Naveed Shahzad took over as Principal and the first Executive Committee (EC) was established with Mr. Ismail Khurram as its Chairman. The Institute was then supported by the Chairman, EPB, Mr. Khawaja Bilal, who was responsible for renewal of affiliation with L’Ecole de la Chambre Syndicale de la Couture, Paris in 1998.

In 2001, Prof. Hina Tayyaba became the Principal and was given the task to renew  the School’s  affiliation with the French School. The new Director La Chambre, Mr. Francois Broca provided all out support in affiliation and improving the curriculum. The plan of establishing a purpose built campus was pushed into action with the support of then Vice-Chairman EPB, Mr. Ijaz Ahmad Qureshi, and Secretary Commerce Mr. Kamal Afsar. Financial system was introduced and implemented under the guidance of Chairman  Executive Committee, Mr. Farrukh Hussain Sheikh, Mr. Pervaiz Hanif and Director General, EPB, Mr. Tariq Iqbal Puri. As chairperson of Finance Committee, Mr. Pervaiz Hanif contributed a lot in the financial set up of the Institute and getting the unqualified bi-annual audit reports by Chartered Accountants, Ministry of Commerce Auditors and Auditor General of Pakistan.

In 2003, then Minister for Commerce, Mr. Hamayun Akhtar Khan, asked the Principal to devise strategy for building a new campus for PSFD.

The same year, Mr. Avais M. Hussain joined as Chairman of Executive Committee and worked closely with then Secretary Commerce, Mr. Tasneem Noorani and the Principal on their primary agenda to upgrade PSFD’s legal status and Financial Autonomy. Active and concrete support for possession of land was provided by Mr. Avais M. Hussain, Mr. Ismail Qureshi, Mr. Naved Akram Cheema, Mr. Kamran Lashari and Mr. Ikhlaq Tarar. Mr. Jehangir Tareen, went all out to get the land for the school in 2004, and it was acquired by the Institute in 2005.

The same year, with the support of Deputy Chairman, Planning Commission, Mr. Akram Sheikh, the PC-1 for construction of the new campus was approved. Mr. Rana Shahzad took over as Project Director. An Implementation Committee was constituted with Director General, TDAP, Lahore, as Chairman to oversee progress of the project. As Director General, TDAP, Lahore, Mr. Haroon Rashid, Mr. Naved Arif, Mr. Agha Zafar Mehdi Shah and Mr. Muhammad Irfan Tarar have contributed to the project.  

In 2005, the programme of Fashion Marketing and Merchandising was introduced in affiliation with Mod’spe Institute of Fashion Marketing, Paris. Mr. Jean-Pierre Mocho, President, Federation Francaise Du Pret a Porter Feminin, Mr. Rene Mardellet, Managing Director, Mod’spe and Mr. Jehanzeb Khan, then Commercial Counselor in France, were instrumental in the process.

In 2006, affiliation with La Chambre, Paris was renewed, and another PC-1 was made by Prof. Hina Tayyaba to introduce the concept of establishing 4 Schools having synergies with each other. Chairman EC, Mr. Avais M. Hussain, Minister for Commerce, Mr. Hamayun Akhtar Khan, Secretary Commerce, Mr. Tasneem Noorani, and Mr. Syed Asif Ali Shah fully supported the concept through to its materialization.

Apart from the Ministry of Commerce, all out support was also extended by the Minister for Industries and Production, Mr. Jehangir Tareen, and CEO SMEDA, Mr. Shahab Khawaja. They invited the Institute to become part of strategic working groups, organized by Ministry of Industries and Production and supported by US Aid to work on different labour intensive sectors such as Gems and Jewellery, Furniture, Textiles, and Leather. The meetings of Trade Policy and Sector Development Groups contributed in giving concrete shape to the PC-1 for establishing 4 Schools and 6 Programmes. Mr. Shahbaz Ahmad, Economic Consultant, actively supported in giving final touches to PC-1 which was approved through the personal interest taken by then  Secretary, Ministry of Commerce, Mr. Syed Asif Ali Shah and his team.
In 2007, Ministry of Commerce, Chairman EC and Principal made concerted efforts and succeeded in getting NOC from Higher Education Commission for Degree Awarding Status. In this process, Minister for Commerce, Mr. Hamayun Akhtar Khan, Mr. Zahoor Hassan, Mr. Azmat Malik, Mr. Ata-ur-Rehman, Mr. Sohail Naqvi, Mr. Tariq Ikram, Mr. Syed Asif Ali Shah and Mr. Tasneem Noorani played a crucial and commendable role. 

The same year, collaboration with Swedish School of Textiles, University College of Boras was established for student exchange and faculty training programme. Mr. Javed Akbar, then Commercial Counselor along with Mr. Kenneth, Director International Relations, Swedish School of Textiles were helpful in the process.

In 2008, the school was re-named as Pakistan Institute of Fashion and Design (PIFD), and assumed legal status on getting registered under the Companies Ordinance 1984. Mr. Shahzada Alam Monnoo, then Minister for Commerce, helped in smooth transition of the Institute from Project to Company. 

In 2009, Minister for Commerce, Makhdoom Amin Fahim, Secretary Commerce, Mr. Salman Ghani, Chief Executive TDAP, Mr. Syed Mohibullah Shah, and Secretary TDAP, Mr. Mirza Karim Baig fully supported the Institute.

Simultaneously, the tedious and time-consuming process of legislation for grant of Charter was  effectively and ably negotiated by Mr. Zafar Mehmood then Secretary Cabinet. In the Standing Committee of the Parliament, Mr. Khurram Dastgir, Ms. Shereen Khan, Mr. Ishaq Dar and Mr. Haroon Akhtar Khan fully supported the Bill for grant of Charter. The passage of Bill from the Parliament and its signing by the President of Pakistan on 29th April 2011 culminated an arduous journey from School to Chartered Institute. The pursuit for excellence however continues. 

Lately the Ministry of Commerce entrusted PIFD and TDAP with the responsibility of establishing six Constituent Colleges throughout Pakistan. Mr. Zafar Mehmood, ex-Secretary Commerce has been the driving force behind the establishment of these constituent colleges right from the concept to materialization. 

These pages cannot do justice to the individuals and organizations that supported the Institute. Organizations are not built over night or by one single individual. They are built in decades and centuries, and their credibility and sustainability owe a lot to many other individuals and groups, who work selflessly and untiringly in translating the concept into reality. In the case of PIFD, they include the faculty and staff of the Institute, and the officials of Ministry of Commerce.  We also thank all those whose names have not been mentioned but who have contributed to make the Institute what it is today, and who gave it direction for tomorrow.
Parliament Act No. X of 2011 to provide for reconstitution of the Pakistan Institute of Fashion and Design, Lahore with the powers to award degree was signed by the President of Pakistan on 29th April, 2011 and was published in the official gazette on 4th May, 2011. Pakistan Institute of Fashion and Design has been granted Charter for Awarding Degree. It entitles our students to HEC recognized degree.
Designation
Name
Email
Vice Chancellor
Prof. Hina Tayyaba
hina.tayaba@gmail.com
Registrar
Prof. Shaista Vine
registrar@pifd.edu.pk
Controller Examination
--
--
Treasurer
Ms Shereen Qadeer
addl.treasurer@pifd.edu.pk
Secretary to Vice Chancellor
Mr. Muhammad Ilyas Jaral
secretarytovc@pifd.edu.pk
Departments
Email ID
Department of Fashion Design
imran.pifd@gmail.com
Department of Textile Design
faseeh@pifd.edu.pk
Department of Fashion Marketing and Merchandising
khadija.hassan@pifd.edu.pk
Department of Gems and Jewellery Design
maslam1939@gmail.com
Department of Leather Accessories and Footwear
imran.pifd@gmail.com
Department of Furniture Design and Manufacture
naveed@pifd.edu.pk
Department of Ceramic and Glass Design
kamran.babrak@pifd.edu.pk
Designation
Name
Email
Vice Chancellor
Prof. Ms. Hina Tayyaba
hina.tayaba@gmail.com
Registrar
Prof. Shaista Vine
registrar@pifd.edu.pk
Treasurer
Ms. Shereen Khurram
treasurer@pifd.edu.pk
Controller Examination
Mr. Sajjad Hyder
controller@pifd.edu.pk
Secretary to Vice Chancellor
Mr. Muhammad Ilyas Jaral
secretarytovc@pifd.edu.pk
Departments
Email ID
Department of Fashion Design
imran.pifd@gmail.com
Department of Textile Design
faseeh@pifd.edu.pk
Department of Fashion Marketing and Merchandising
khadija.hassan@pifd.edu.pk
Department of Gems and Jewellery Design
maslam1939@gmail.com
Department of Leather Accessories and Footwear
imran.pifd@gmail.com
Department of Furniture Design and Manufacture

Foundation Year Studies

Department of Ceramic and Glass Design
naveed@pifd.edu.pk

umar.hameed@pifd.edu.pk

kamran.babrak@pifd.edu.pk
Departments
Email ID
Department of Fashion Design
imran.pifd@gmail.com
Department of Textile Design
faseeh@pifd.edu.pk
Department of Fashion Marketing and Merchandising
khadija.hassan@pifd.edu.pk
Department of Gems and Jewellery Design
maslam1939@gmail.com
Department of Leather Accessories and Footwear
imran.pifd@gmail.com
Department of Furniture Design and Manufacture
naveed@pifd.edu.pk
Foundation Year Studies
s2du@hotmail.com
Department of Ceramic and Glass Design
kamran.babrak@pifd.edu.pk
As a matter of policy, PIFD continues to look for and forge mutually beneficial collaborations and affiliations at international as well as local levels. The objective is to expose the students to the best available opportunities of learning.
PIFD credits itself for affiliation and collaboration with some of the most renowned institutes and organizations possession enviable and global credentials. We work closely with them across many channels including curriculum development, teacher/students training, student exchange, workshops, participation in exhibitions/fairs etc.
Over the years significant among foreign affiliates are:

1. L’ Ecole de la Chambre Syndicale de la Couture, Paris, France
2. Mod' Spe Institute, Paris, France
3. Bucks New University, Buckinghamshire, UK
4. Moda Pelle, Milan, Italy 5) ARS, Milan, Italy
5. Asian Institute of Gemological Sciences, Bangkok, Thailand – AIGS
6. University College of Boras, Sweden
7. Aalto University, Helsinki, Finland
8. Konstfack University, Stockholm, Sweden
9. Fashion Institute of Technology (FIT) New York
10. London College of Fashion, UK
11. Embassy of the Republic of Indonesia, Islamabad
12. Asian Institute of Gemological Sciences (AIGS), Bangkok, Thailand
13. Institute of Industrial Design Co. Ltd. (InstytutWzornictwaPrzemyslowego Sp. Zo.o) Poland.
14. MOU on exploring the possibilities of collaboration between Pakistan Institute of Fashion and Design (PIFD) and its Sri-Lankan organization is  under process through the Prime Minister Secretariat Govt. of Pakistan.
Local Collaborations
PIFD has established meaningful robust linkages and maintains close rapport with government institutions, public sector enterprises and private industrial/commercial. Through regular interface with all these stakeholders, PIFD updates curricula and reorients its strategies so as to ensure job placement of graduates.

Notable among them are:

1. University of Engineering and Technology, Peshawar
2. Punjab Government, PSDF Short Courses Programme
3. Lahore Chamber of Commerce and Industry, (LCCI) Lahore
4. Pakistan Leather Competitiveness Improvement Program (PLCIP)
5. The Punjab Educational Endowment Fund (PEEF)
6. Fashion Central Media Group
7. Pakistan Fashion Design Council (PFDC)
8. Hum TV Network
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